The future is a videogame

It was silent around the table. Two summers ago, the group of six -- all self-professed foodies -- were discussing coffee over roast chicken on a New York restaurant's patio when Wilburg piped up.

"You know who has pretty good coffee?" said the owner of a sales and distribution company. "McDonald's."

Silence.

"Seriously?" asked Gabe Zichermann, CEO of beamMe, an iPhone software company. "If you're arguing for McDonald's, you need something to back up why it's better."

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